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arashitranslation
Popular group・ARASHI's Matsumoto Jun performed in the new CM of Meiji『Kinokonoyama (きのこの山)』、『Takenokonosato (たけのこの里)』 to be on air from tomorrow 28 February onwards.
In the CM Matsumoto-san acted two characters which were “Kinokonoyama Team” captain who loved “Kinokonoyama”, and “Takenokonosato Team” captain who loved “Takenokonosato”, there were also highpoints about his serious facial expression communicating with team members, and the enchanted facial expression he showed when eating choco.
During the interview after filming Matsumoto-san revealed, in regard to the “In actual I should be ◯◯ but unexpectedly I turn to ◯◯” depicted in CM, that “originally, in my 20s when I got a break, I was the type of moving around actively. Over these years, I start thinking that it’s nice to pass the time relaxingly, surprisingly, for such way of taking rest, I unexpectedly think that it is good” and said that “I started thinking that for my own good it is good to have time to relax. This is a feeling that I never had before.”
Source: http://www.oricon.co.jp/news/2086612/full/
In the “Kinokonoyama Team”, during the scene when Matsumoto-san approached the only team member holding “Takenokonosato”, “What are you holding!” “Confiscate!”, pressed by Matsumoto-san’s voice the team member stepped back out of the frame. To the team member who was overwhelmed by the power even having known that it was acting, Matsumoto-san said with smile “Shall I do it bit more tenderly?”, and the studio was surrounded by laughter.
Source: https://tvfan.kyodo.co.jp/news/topics/1094776
The greatest highpoints of the two CM was, the climax scene when Captain Matsumoto alone secretly tasted the “Kinokonoyama” and “Takenokonosato” confiscated from team members. Under the breathless watch over of staff, Captain Matsumoto, having tasted “Kinokonoyama”, showed an enchanted facial expression with a full-power “Ehhh~~~!” On the other hand, after tasting “Takenokonosato”, he expressed an enchanted “Ahhh~~~!” which broke the silence of the studio. When the director said cut, the staff gave Matsumoto-san big applause, and Matsumoto-san also “unexpectedly” smiled.
Source: http://www.tvlife.jp/entame/104235
Kinokonoyama Takenokonosato Official HP: http://www.meiji.co.jp/sweets/chocolate/kinotake/ad-gallery/